Big Tech Fights California's New Kid-Safety Law

Why Are Tech Giants Challenging the Law?

Google, Meta, and TikTok have filed lawsuits to block Assembly Bill 1709, a California statute designed to shield minors from harmful social media features. The law mandates platforms remove psychologically exploitative design elements.

The bill targets features that keep children scrolling for hours. It requires companies to eliminate infinite scroll, autoplay, and notification systems that exploit user attention. These features are now under legal challenge.

The companies argue the law imposes heavy compliance costs. They claim it forces platforms to redesign core user experience features. This could slow innovation and reduce engagement across major apps.

What Does the Bill Actually Require?

Critics say the law is a step toward broader regulation. It reflects growing pressure on tech firms to make products safer for young users. Parents and child psychologists have long warned about these design choices.

Assembly Bill 1709 defines psychologically exploitative featuresas those that use variable rewards, social validation, and other techniques to keep users engaged. Platforms must remove or modify these features for users under 18.

The law also requires age verification and parental controls. It gives the California Attorney General enforcement authority. Violations can trigger fines and court orders.

Frequently Asked Questions

What specific features must be removed? Infinite scroll, autoplay, and push notifications are the main targets. The law also covers variable reward systems and social validation loops.

How will platforms verify users' ages? The bill mandates age verification methods. Companies can use self-reported age, ID checks, or device-based signals. The specific method is left to platform discretion.

What happens if a platform loses the lawsuit? The law takes effect immediately. Platforms must comply with the feature removal requirements. Non-compliance can lead to state enforcement actions.