tech-briefing · · 2 min read

Free Profile Viewing Data Demanded for EU Users

By James Thornton

Free Profile Viewing Data Demanded for EU Users

Is LinkedIn's Model GDPR Compliant?

A digital rights group has filed a complaint against LinkedIn in an Austrian court, alleging the platform is unfairly restricting access to profile viewing data. The complaint, launched by None of Your Business (NOYB), claims LinkedIn's practice is violating EU data protection laws. This happened this week.

The feature in question allows LinkedIn users to see who has viewed their profile. Currently, only paid subscribers can access this information. NOYB argues that this data should be available to all EU users for free, as per the General Data Protection Regulation (GDPR).

LinkedIn's decision to restrict profile viewing data to paid users is seen as a way to incentivize subscriptions. However, NOYB believes this goes against the principles of GDPR, which emphasizes user rights and transparency. The group claims that by limiting access to this data, LinkedIn is not complying with the regulation.

Can LinkedIn's Business Model Survive Under GDPR?

The complaint highlights that users have the right to access their personal data under GDPR. By not providing this information freely, LinkedIn is allegedly failing to meet its obligations. Max Schrems, NOYB's founder, has been vocal about the need for companies to adhere to GDPR guidelines.

If the court rules in favor of NOYB, LinkedIn may be required to make significant changes to its business model. This could involve providing more data to users for free or revising its subscription-based services. The outcome of this case could have implications for other companies operating in the EU.

The consequences of this complaint could be far-reaching, potentially forcing LinkedIn to rethink its approach to user data. If the court sides with NOYB, it could set a precedent for how other social media platforms handle user information.

Frequently Asked Questions

What is the main issue with LinkedIn's practice? LinkedIn is restricting access to profile viewing data to paid users, which NOYB claims is a GDPR violation.

What does GDPR require from companies like LinkedIn? GDPR requires companies to provide users with access to their personal data and be transparent about its use.

What could happen if LinkedIn loses the case? LinkedIn may have to provide profile viewing data to all EU users for free, potentially impacting its business model.

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Content written by James Thornton for techbriefe.com editorial team, AI-assisted.

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