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Google Increases Pixel Prices, Debuts New AI Features

James Thornton 15.08.2026

New AI Transforms Communication

Google has announced a price hike for its upcoming Pixel 11 smartphone and Pixel Watch 5. The new Pixel 11 will cost $100 more than its predecessor, while the Pixel Watch 5 sees a $50 increase. This news comes alongside the reveal of advanced AI capabilities for the new devices.

The base Pixel 11 Pro and Pro XL models will now include 12GB of RAM as a standard feature. Pricing for the high-end Pixel 11 Pro starts at $1,899. These changes reflect a shift in Google's strategy for its flagship mobile offerings.

A significant new development is the launch of SL2T, a multilingual sign-language-to-text model from Google DeepMind. This innovative technology will debut on the Pixel 11. It will be integrated directly into Gboard and Live Transcribe applications.

How Will These Price Increases Affect Consumers?

Initially, SL2T will support American Sign Language (ASL) to English text conversion. This feature aims to improve accessibility and communication for deaf and hard-of-hearing individuals. Its integration into core Google apps makes it readily available to users.

The price adjustments for the Pixel 11 and Pixel Watch 5 could impact consumer purchasing decisions. A $100 increase for the smartphone and $50 for the smartwatch represents a notable jump. Google is likely banking on the enhanced specifications and groundbreaking AI features to justify these higher costs.

The inclusion of more RAM and the advanced SL2T model are key selling points. These additions position the new Pixel devices as premium offerings in a competitive market. Consumers will weigh these benefits against the increased financial outlay.

Frequently Asked Questions

What is the starting price for the Pixel 11 Pro? The Pixel 11 Pro will start at $1,899. This price point reflects the advanced features and increased RAM included in the base model.

What new AI feature is coming to the Pixel 11? The Pixel 11 will feature SL2T, a sign-language-to-text model developed by Google DeepMind. This technology will convert sign language, starting with ASL, into English text.

How much more expensive are the new Pixel devices? The Pixel 11 will be $100 more expensive than its previous generation. The Pixel Watch 5 will see a price increase of $50.

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